Yerdle Co-Founder, Adam Werbach gives us hie top three tips to creating an innovative business idea.
"First go far away and look at other ideas. We went to India and the slums of Mumbai to look at the roots of Yerdle to find out what people were doing to share and what people could learn from that. Get outside, go far away is tip number one.
Tip two. Embrace new technology. For us, Facebook is core to what we’re building, we’re looking to push the technology. It hasn’t really been used to it’s full potential to share things, real things, not just what you’re feeling right now.
Number three, work with people you love. Best thing about starting a new product, or starting a new and innovative idea is working with people you know and love and seeing what ideas they come up with. You can’t do this alone. Work with great people, bring them close and listen hard."